Three Components Of Outdoor Light Box Advertisement
In recent years, in order to meet the needs of the development of market economy, external light box advertising has become an effective medium for enterprise brand or product promotion.
The outdoor light box advertisement gathers the advantages of other billboard products, which can make the light box show static and dynamic pictures continuously in the day and night to attract people's visual attention.
With the continuous fierce competition in the outdoor light box industry market and the continuous display of new materials, the production process of outdoor light box will continue to improve in the process of improvement, and the display function will be more colorful.
Generally speaking, the structure of advertising light box mainly consists of the following three parts:
① light box frame and panel:
The main components of the large light box are steel and plastic structure, the double frame of the base is made of steel or stainless steel by welding, and the graphic cover is made of glass plate, plexiglass plate, light box cloth, etc. The main components of small door, pole type and hanging type light box are injection molding frame, and the image and text covers mostly use glass, plexiglass, transparent plastic plate, acrylic plate, etc.
② material of light box image and text production:
According to the structure and production process of the screen making materials, you can use synthetic paper, ink-jet film, self-adhesive film, light box canvas and other materials.
Film: Silver glossy film, back spraying light box film, back spraying wear-resistant film, pure white glossy ink-jet film, full transparent projection film, etc.
Synthetic paper: Inkjet advanced art watercolor paper, high tenacity high gloss paper matte paper, sea newspaper, self-adhesive pure white bright PVC, self-adhesive pure white fog PVC, self-adhesive full transparent film, etc.
Light box canvas: pure white bright art canvas, Polaroid canvas, all-weather outdoor adhesive tape, all-weather outdoor durable fiber cloth, all-weather outdoor self-adhesive bright adhesive tape, etc.
③ diversity of auxiliary light source lamps:
The auxiliary light (commonly known as lighting) of the light box is made of materials, the thickness of the printing ink layer, and the lighting design of the image and text format according to the structure of the image and text picture. In the past, ordinary fluorescent lamps were used. With the wide use of new LED lamps, the lighting of the light box also realized a variety of lighting methods from a simple auxiliary light source. At the same time, it improves the picture quality, uniformity and softness.
The technological requirements of image and text production of advertising light box: the color of image and text production is better than the designed image and manuscript in visual communication. Whether each element can truly play the best visual effect of the graphic advertising designer is to be realized through various image and text printing methods.
The principle of color image reproduction of advertising light box is based on the step-by-step reproduction process. In order to meet the requirements of the printing process, the screen and photographic screening were used before, and now the electronic color separation screening method is basically used to decompose the image of the continuous adjustment manuscript into the shape similar to the mosaic, which can not be distinguished by the human eye in the observation distance, and distinguish the different density levels of the pixel network of the image, so as to achieve the visual effect of continuous adjustment in the observation distance. No matter what kind of printing process is adopted, the original level and clarity shall be printed on the copy as much as possible. It is not very difficult to copy the line original, but it is much more difficult to copy the step original.
